Facebook and Instagram Ads for Small Businesses
Reach new audiences with Meta ad campaigns, creative, targeting, and ongoing management.
Put your business in front of people who may not know you yet. We manage your Facebook and Instagram advertising, from the message and creative to audience targeting and ongoing campaign adjustments.
What's included
- A personal digital manager and onboarding
- Ad copywriting and design
- Unlimited campaigns within your agreed Meta advertising scope
- Audience targeting and retargeting where available
Plan your next six months
Calculate your return
Running a law firm? See how your ad budget and SimpleLab services could work together over six months. Choose your practice area, services and budget, then compare three easy-to-understand scenarios.
- Your total investmentAd spend + SimpleLab fees
- Your estimated extra revenueFrom new campaign clients
- When it could pay offA clear month-by-month view
Built for law firms. No email required. Adjust the numbers to fit your firm. Estimates, not guarantees.
A clear offer, shown to the right audience
Meta ads are useful when you can explain your offer visually and give people a reason to act. A service business might promote an introductory appointment; an online store might show a product in use. We connect the ad message to the action you want people to take.
- Lead generation: explain the service, who it is for, and the next step.
- Awareness: introduce your business with a useful message or demonstration.
- Retargeting: reconnect with eligible audiences who have already engaged, where account settings and platform rules allow.
What we need from you
Bring your offer, service area, brand assets, account access, and an approved budget. Share the questions customers ask before they buy. For a law firm, your team should approve statements about legal services before campaigns launch.
Pricing and scope
From USD $495 per month.
What we measure
Review qualified inquiries, cost per inquiry, and the customers those inquiries become. Clicks and reactions help explain performance, but they are not the same as revenue.
Common questions
Is advertising spend included?
The listed price is the service fee. Confirm the media budget and any platform or third-party costs before launch.
Do I need a landing page?
You need a clear destination or inquiry route. If your current page does not support the campaign, our landing page service can be added separately.
Can I cancel?
Yes. This is a monthly subscription you can cancel anytime, with no long-term contract. We confirm your selected scope during onboarding and work to earn your continued business.
Build a connected plan
Pair this with a campaign landing page and email and SMS follow-up.
Our ongoing services are monthly subscriptions you can cancel anytime, with no long-term contracts. The pressure is on us from day one to prove our value and earn your next month.
Clear reports every two weeks
Your Marketing Guru explains the results, the progress toward your goals, and what we’re improving next. You can see the work and understand the next step.
Client stories, in context.
An ad is one part of the path from first interest to a client. These stories show firm-wide growth across SimpleLab client engagements.
Marcus Law Offices
$20K/mo → $150K/mo
Within one year.
Booster package: ads, social content, a landing page and four-week email/SMS follow-up.
Read the Marcus Law Offices case study
Cuzmar Law
$24K/mo → $67K/mo
In nine months.
Essentials package + a new website.
Read the Cuzmar Law case study
Legacy Law Group Colorado
$30K/mo → $110K/mo
Within one year.
Meta + Google Ads, social media, newsletters, 6–12 month email/SMS nurturing, tracking and retargeting.
Read the Legacy Law Group Colorado case study
These are firm-wide revenue outcomes, not results attributed to this service alone. Revenue figures supplied by SimpleLab Digital; individual outcomes vary.
A SIMPLE START. A TEAM THAT STAYS WITH YOU.
From your first step to launch, without the guesswork.
Choose the support you need. We handle the setup, connect the pieces, and keep you informed as your marketing gets to work.
01
Choose your starting point
Want help choosing?
Book a call. We’ll recommend services around your goals, budget, and current marketing.
Book a CallKnow what you need?
Select your options, add the services or package to your cart, and pay for your first month or one-time project.
Compare Packages02
Meet your Marketing Guru
Once your first payment goes through, a Marketing Guru reaches out to arrange your 30–60 minute onboarding call. We confirm your goals and, for ongoing services, your payment schedule. We collect the right account access and arrange any accounts that need to be created.
03
We build. You give the green light.
After onboarding, we prepare your agreed services for launch within 7–10 business days. We’ll tell you exactly what content, access, or feedback we need. Prompt replies keep that timeline moving.
04
Your marketing goes live
We launch the work you’ve chosen. For advertising packages, that means campaigns, a landing page, and the included follow-up working together. Automations handle the agreed follow-up; your Guru keeps reviewing and improving the plan. For SEO or content services, we publish the approved updates and content.
05
See what’s working every two weeks
With your ongoing service, you receive a results report every two weeks: progress, what the numbers mean, and what we’re improving next. We connect the results to your goals so you can see what your subscription is doing.
Our ongoing services are monthly subscriptions. Cancel anytime, with no long-term contracts. The pressure is on us from day one to prove our value and earn your next month.
Start with what your business needs.
Choose a focused service or connect several in a package. We can help you work out the right starting point.